LENA BJÖRCK

After working her way around the world in a series of five-star hotels, Lena settled in London and founded Inn or Out, see History for more information. A vivacious and six-foot tall blond Swede, this success of the company is testament to her hard work, irrepressible sense of humour and total devotion to customer service. She has won many awards along the way but is still very down-to-earth and remains very focused on providing the best possible service to clients.

Her Speeches

Her business success is an inspiration to others and she is a regular speaker at various seminars in both the UK and Sweden. She was also used as a case study on www.MillionaireMBA.com, a website designed to help you develop a millionaire mindset. To book Lena call 020 7726 0510.

With a very competitive nature, sport is one of Lena's big hobbies. As a teenager Lena swam for the Swedish junior national team and also competed in cross county skiing. Nowadays she enjoys skiing, swimming, rollerblading, horse riding, badminton and running.

Swedish Speakers Associations

You can also find her on the Swedish Speakers Association SAJ's home page.

Her mentors

Two of our longest standing and loyal clients have kindly accepted to be my personal mentors. With their wealth of experience, Rolf Börjesson, Chairman of Rexam Plc. and Bryan Sanderson CBE, former Chairman of Standard Chartered Bank and BUPA, will be keeping her on the straight and narrow!

Prince’s Trust

In recognition of the support Lena gives the Prince’s Trust she has been given an honorary member of the Women’s Leadership Group of the Prince’s Trust www.princes-trust.org.uk/women

Lena has recently been asked to become a Founder Patron of the Entrepreneurs Club of the UK.
www.LondonEClub.com

Favourite Food?
Favourite Restaurant?
Favourite Colour?
Hobbies?

What's the one thing in your lifetime you want to do?
Seafood, especially shellfish
Lunch at Lisa Elmquist in Stockholm
Pink
Travelling, Badminton, horse riding, rollerblading, cross county and downhill skiing, swimming, taking on anything to do with a challenge
I have so many dreams! I set them one by one as goals so I can try
and achieve them all!